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Case Studies

Based on our experience over the years of managing e-Commerce and lead generation clients, we came up with case studies depicting the current struggles of every business owner and what we came up with that brought $$$ to their stores in as early as 1 to 3 months!


e-Commerce Stores

Regardless of what you’re selling online, your store needs to bring in ROAS – this is the indicator if your store is profitable or not.


Challenge

A store that kept hiring advertisers over the past months who didn’t bring the expected results. Variety of funnels launched that didn’t work resulting for the store to end up having < 1.5 ROAS only.


Opportunity

Created new funnels specific to its target audience, leverage existing database where lookalike audience was created and retargeted.


Solution

We took the opportunity to expand re-targeting based on their website visitors, page engagement, purchaser’s lookalike audiences and scaling of winning ad sets.

Launched automation series to re-target abandoned cart, and generated lead gen campaigns for email marketing campaigns.


Outcome

  • Significant increase in their AOV by at least 20%.
  • ROAS increased to x3.
  • Retargeting email campaigns increased by 3% over a period of one month.
  • Automation emails increased by 5% – 10%.

Lead Generation Clients


Challenge

A small and emerging realty estate developer that needs to put their brand at par with the biggest estate developers in the market. Struggles to generate a high click-through-rate and leads through paid advertisement.


Opportunity

Increase brand awareness through paid traffic and proper setup of campaign using Google AdWords.


Solution

Optimised Google AdWords campaign by creating well-crafted advertising headlines, proper budget allocation and keyword segmentation.


Outcome

  • CTR from 0.90% to 5.82%
  • Generated 72 leads in a span of 3 months
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